Burberry Tweets Personalized Animated GIF Cards to Celebrate 1 Million Followers

Written on:June 12, 2012
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To celebrate the accumulation of more than 1 million Twitter followers, British fashion house Burberry is sending animated thank-you cards personalized with followers’ names.

Up to 3,000 followers will receive a virtual notecard emblazoned with their Twitter handles in return for sending a tweet of congratulations or a tweet with the hashtag #thanksamillion, which the company has paid Twitter to promote for the day. The notecards are written the style of Chief Creative Officer Christopher Bailey’s hand and rest against a windowpane of sliding raindrops, which are looped in an animated GIF.

The cards may be a small thing, but followers seem to be enjoying them, if initial response count… Continue reading…

More About: burberry, fashion, Marketing, Twitter


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