5 Ways Startups Are Using Vine

Written on:March 13, 2013
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This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.

Twitter launched its video-looping service Vine in January, and the app has quickly gained steam, with users posting more than 100,000 Vine videos in a weekend just three weeks after the app’s debut.

Startups and small businesses of all kinds are already starting to experiment with the new mobile service, creating and sharing six-second videos with their social media fans and growing Vine followers.

The startup-produced Vine videos that have surfaced so far run the gamut, from showcasing products to offering sneak-peeks of the daily office grind.

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