Glad Trash Bags Has a Social Media Campaign, Too
It’s come to this: Even marketers of trash bags have a social media marketing strategy. One of the top players in the category, Glad, launched a Facebook- and YouTube-based campaign for its Black Bag line on Thursday. The brand, which is owned by Clorox, has typically had a TV-heavy media strategy, but is “exploring the impact of a social campaign,” a rep says. Reasoning that not many people will talk…
Read more...Google CEO Releases ‘Mega Ambitious’ Letter, Still Not Evil
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Integration, integration and more integration. That’s the theme of a lengthy state-of-Google blog post by CEO Larry Page, which was published on the company’s Investor Relations blog on Thursday. “We have always believ
Read more...Google’s Blogger Lets You Upload Webcam Images
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Google’s blog publishing platform, Blogger, rolled out a feature on Thursday that allows users to add webcam images into posts. “This is a fun and useful feature that allows people to capture moments with their webcam and ea
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