Social Media Observatory

www.MikeLeMoine.com Learn how to use the Evernote app for local businesses. Fireman Mike LeMoine is back on today’s AppsNTools, giving the scoop.

As leading CRM guru and my friend (and Advisor to our sister site, TheCustomerCollective) Paul Greenberg notes, “you can only measure what can be measured. And because online activity can be measured, all of a sudden it’s critical to how influen

Segmenting your customers can help you to learn what your customers do want from your brand. Filtering and analytics are necessary to find the customers who do want to be engaged with you.

The Modern Media Agency Series is supported by IDG. Marketers and media companies have a lot of opportunity in the social Web. IDG Global Solutions President Matt Yorke says marketers can do it themselves or work with a publisher that is a trus

New York City Mayor Michael Bloomberg has proclaimed Saturday, April 16, 2011, “Foursquare Day.” New York joins 13 other cities that have already officially recognized the Foursquare fan-created social media day.

Welcome to Social Media Club Ciudad de Panama, where innovators from across the Panama meet for monthly events to share, engage and collaborate with the community on the issues of social media and technology. We are working to launch this chapter,

2011 has been hailed as the “year of geolocation.” Alas, so was 2010. As was 2009 and 2008. Yet geolocation services like Foursquare and Gowalla continue to seek mainstream audiences with limited success. Most s

The Social PR Guide Series is supported by Mynewsdesk. Our online newsroom makes it easier to exchange news with key influencers, reach top of search engines and automatically update your social media channels.Twitter is an invaluable re

Justin Kownacki‘s first big web TV hit, Something To Be Desired, had the tag line, “What do you WANT?” It was an underlying theme of the series, though ridiculously subtle unless you were looking for it. The question is

A QR code is a bar-code type image that when read with a QR reader will direct the app to a website, v-card, address or to whatever online or digital collateral you want to showcase. It can even direct to a download or a Paypal location. Talk abou