Social Media Observatory

www.MainStreetMarketingMachines.com Protecting your brand on Twitter is SUPER important. Haley Hohengarten, from eMarketingVids, shares her insight on today’s Twit Tippin’ Tuesdays.

The recent launch of The New York Times paywall has prompted debates about the viability and fairness of paying for news online. Are publications unrealistic about subscription prices? Should the community rally to support journalism? Is it wor

Social media has created a human filter for quality content. The social web, like the old water cooler, favors conversations around news and even in-depth journalism that may not otherwise receive the exposure it deserves. Recent analysis of th

The Mashable staff has been a bit distracted today by a shiny little Internet bauble we stumbled upon, and it’s too good not to share.That Can Be My Next Tweet is a microapp that parses a Twitter stream of your choosing and autogen

Let’s face it – we spend a lot of time in our workspaces. Whether you work at an office, from home or in a public space, it’s all too easy to end up hypnotized by your computer screen after sitting in the same chair for hours on end.

Flock, the 5-year-old social web browser, is going out of commission. Support for the browser will be discontinued on April 26, according to an announcement released on the company’s website.The shutdown comes just months after Flo

E-commerce shops are popping up more and more over the web these days. With the use of social media, brands are able to reach audiences directly without needing to have a physical presence on the proverbial High Street. E-shops using social media

There is an overwhelming amount of information available to us all on the web each day, not to mention what is shared with us by our family, friends, fans and followers. This necessitates the need to filter through all that information and to decide

Is your business experiencing the social media success you had hoped for? Are you curious what successful companies are actually doing to gain social media success? You’ve come to the right place. This article highlig

Twitter has extended its Local Trends feature to 70 more cities and countries, including Japan, South Africa, Santiago, Jakarta and Kuala Lumpur.Now, users in more than 100 international locations can discover what topics a